Every Baytmal project follows the same five steps, in the same order. Here's what happens in each one, what you get, and what we need from you.
Discover
Understand before we build
We learn how your business works, who your customers are and who you compete with. This research shapes everything that follows.
What happens
- 01A first conversation about your business, your customers and what you want to change
- 02A look at your competitors and the tools your customers already use
- 03A check of what you already have: content, data and systems
What you get
- Stakeholder interviews
- User research
- Competitor review
What we need from you
- Time with the people who know the business best
- Access to what you already have, like your current site, analytics or tools
For each service
- Websites
- We learn your business, your customers and the sites you compete with.
- Web Apps
- We map the work, the people who do it and where time is lost today.
- AI & Agents
- We map the work, where it costs your team time, and which systems it touches.
Strategize
Plan it properly
We turn the research into a blueprint: site structure, user flows and a content plan. You sign it off before design starts.
What happens
- 01We turn what we learned into a blueprint: structure, user flows and a content plan
- 02We agree what the first release must do and how we'll measure it
- 03You review the blueprint and sign it off before design starts
What you get
- Sitemap
- User flows
- Wireframes
What we need from you
- Feedback on the blueprint, and someone who can sign it off
- Your content, or a plan for who writes it
For each service
- Websites
- We plan the pages, the journey to an enquiry and the content you'll need.
- Web Apps
- We agree the first release, what it must do and how we'll measure it.
- AI & Agents
- We pick the first workflow and agree what success looks like, in numbers.
Design
Design with a reason
Every screen is designed to be clear, on brand and easy to use, on phones and desktops alike.
What happens
- 01We design every screen for phones first, then larger screens
- 02A clickable prototype you can try before it's built
- 03Contrast, sizing and keyboard use checked against WCAG
What you get
- UI and visual system
- Clickable prototypes
- WCAG accessibility
What we need from you
- Your brand assets: logo, colours, fonts and photos
- Honest feedback. If something isn't right, we keep working on it.
For each service
- Websites
- We design every page for phones first, then larger screens.
- Web Apps
- We design the screens and flows with the people who'll use them.
- AI & Agents
- We design the agent's steps, approvals and handoffs to your team.
Develop
Build it to last
We write clean, fast, tested code that's easy to maintain and ready to grow with you.
What happens
- 01We build it with clean, tested code
- 02We connect the forms, payments, booking tools or systems it needs
- 03We test on real devices and every screen size
What you get
- React and Next.js
- Editable CMS
- Core Web Vitals
What we need from you
- Access to the systems we're connecting to
- Time to review the work as it comes together
For each service
- Websites
- We build it fast, connect your forms and booking tools and test on real devices.
- Web Apps
- We build in short cycles, so you see working software every two weeks.
- AI & Agents
- We build it, connect your systems and test it on your real cases.
Launch & Grow
Launch, then improve
We go live without downtime, set up analytics and keep improving what's working.
What happens
- 01We go live without downtime
- 02We set up analytics so you can see what's working
- 03A handover session so your team can run it
What you get
- Zero-downtime launch
- Analytics
- Ongoing support
What we need from you
- The people who will run it, at the handover
- Your priorities for what comes next
For each service
- Websites
- We go live, set up analytics and show your team how to update it.
- Web Apps
- We launch, watch how it's used and plan the next release with you.
- AI & Agents
- It starts with approvals on. As it proves itself, we widen what it handles.
Whatever the size.
These hold on every project, from a two-week website to a platform built release by release.
One team
The same team designs and builds every part, so it all works as one product.
Senior people
Experienced designers and engineers on every project.
Research first
We don't open a design tool until we understand the problem.
No black boxes
You always know what we're working on, why, and what comes next.
Three languages from day one
English, Arabic and French are built in from the start, with proper right-to-left layouts for Arabic.
We stay after launch
Support, fixes and improvements for as long as you need them.
Process questions
How long does a project take?
When do we get a price?
How much say do we have along the way?
Can we start small?
What happens after launch?
Ready for step one?
Discover starts with a conversation. Tell us what you're building.