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How we work

Every Baytmal project follows the same five steps, in the same order. Here's what happens in each one, what you get, and what we need from you.

Point 01

Discover

Understand before we build

We learn how your business works, who your customers are and who you compete with. This research shapes everything that follows.

What happens

  1. 01A first conversation about your business, your customers and what you want to change
  2. 02A look at your competitors and the tools your customers already use
  3. 03A check of what you already have: content, data and systems

What you get

  • Stakeholder interviews
  • User research
  • Competitor review

What we need from you

  • Time with the people who know the business best
  • Access to what you already have, like your current site, analytics or tools

For each service

Websites
We learn your business, your customers and the sites you compete with.
Web Apps
We map the work, the people who do it and where time is lost today.
AI & Agents
We map the work, where it costs your team time, and which systems it touches.
Point 02

Strategize

Plan it properly

We turn the research into a blueprint: site structure, user flows and a content plan. You sign it off before design starts.

What happens

  1. 01We turn what we learned into a blueprint: structure, user flows and a content plan
  2. 02We agree what the first release must do and how we'll measure it
  3. 03You review the blueprint and sign it off before design starts

What you get

  • Sitemap
  • User flows
  • Wireframes

What we need from you

  • Feedback on the blueprint, and someone who can sign it off
  • Your content, or a plan for who writes it

For each service

Websites
We plan the pages, the journey to an enquiry and the content you'll need.
Web Apps
We agree the first release, what it must do and how we'll measure it.
AI & Agents
We pick the first workflow and agree what success looks like, in numbers.
Point 03

Design

Design with a reason

Every screen is designed to be clear, on brand and easy to use, on phones and desktops alike.

What happens

  1. 01We design every screen for phones first, then larger screens
  2. 02A clickable prototype you can try before it's built
  3. 03Contrast, sizing and keyboard use checked against WCAG

What you get

  • UI and visual system
  • Clickable prototypes
  • WCAG accessibility

What we need from you

  • Your brand assets: logo, colours, fonts and photos
  • Honest feedback. If something isn't right, we keep working on it.

For each service

Websites
We design every page for phones first, then larger screens.
Web Apps
We design the screens and flows with the people who'll use them.
AI & Agents
We design the agent's steps, approvals and handoffs to your team.
Point 04

Develop

Build it to last

We write clean, fast, tested code that's easy to maintain and ready to grow with you.

What happens

  1. 01We build it with clean, tested code
  2. 02We connect the forms, payments, booking tools or systems it needs
  3. 03We test on real devices and every screen size

What you get

  • React and Next.js
  • Editable CMS
  • Core Web Vitals

What we need from you

  • Access to the systems we're connecting to
  • Time to review the work as it comes together

For each service

Websites
We build it fast, connect your forms and booking tools and test on real devices.
Web Apps
We build in short cycles, so you see working software every two weeks.
AI & Agents
We build it, connect your systems and test it on your real cases.
Point 05

Launch & Grow

Launch, then improve

We go live without downtime, set up analytics and keep improving what's working.

What happens

  1. 01We go live without downtime
  2. 02We set up analytics so you can see what's working
  3. 03A handover session so your team can run it

What you get

  • Zero-downtime launch
  • Analytics
  • Ongoing support

What we need from you

  • The people who will run it, at the handover
  • Your priorities for what comes next

For each service

Websites
We go live, set up analytics and show your team how to update it.
Web Apps
We launch, watch how it's used and plan the next release with you.
AI & Agents
It starts with approvals on. As it proves itself, we widen what it handles.
On every project

Whatever the size.

These hold on every project, from a two-week website to a platform built release by release.

One team

The same team designs and builds every part, so it all works as one product.

Senior people

Experienced designers and engineers on every project.

Research first

We don't open a design tool until we understand the problem.

No black boxes

You always know what we're working on, why, and what comes next.

Three languages from day one

English, Arabic and French are built in from the start, with proper right-to-left layouts for Arabic.

We stay after launch

Support, fixes and improvements for as long as you need them.

Before you ask

Process questions

How long does a project take?
Most websites take 2 to 4 weeks, and most web app first releases take 4 to 16. You'll get a firm timeline with your proposal.
When do we get a price?
Before anything starts. Tell us about your project and we'll contact you within one business day. After we've talked it through, you get a proposal with a firm scope, price and timeline.
How much say do we have along the way?
You sign off the blueprint before design starts and try a clickable prototype before anything is built. If something isn't right, we keep working on it.
Can we start small?
Yes, and we recommend it. We help you choose a first release that's useful on its own, then build on it.
What happens after launch?
You get a handover session for your team. After that, our optional monthly plans cover updates, security patches, performance monitoring and content changes.
Start a project

Ready for step one?

Discover starts with a conversation. Tell us what you're building.

Start a project
hello@baytmal.co